Self-expression is everything that you do that others can see.

If you base what you do and what you look like on what you THINK is expected of you, you won’t really like your life and everything in it.

Now, the first time you read that, it may sound very obvious.

But most of the decisions that we make are based on external expectations!

We have been taught that a happy life means having a family, it is hard to be different, if you are someone who doesn’t want children you will find yourself having to explain yourself million of times!

We live under the impression that it is your fault if you seem to be unable to choose the right education and the right job from the available options, it seems to work for everyone else, you must be at flaw if it doesn’t work for you!

And you know that if you don’t know what to wear it simply means that you aren’t very good at spotting trends and that it is YOUR fault if you cannot find the joy in fashion!

That is only a snippet of the ideas that exist that put a little, or a lot, of pressure on you.

We are not taught that it is okay to be doing something differently, just because you feel you want to.

And that means that you feel right now that miss something in your life.

That is where I come in.

I help you to be who you really are, and take decisions from that place.

I believe that you KNOW what and how you want to do things, but it is just snowed in.

You have been taught not to believe in yourself.

In your veins runs blood that thinks it’s not good enough.
The cells of your body are trained to keep you form speaking up, because that might make you the next target.
You looks are devoted to not-stand-out and to be appealing to as many people as possible.

I help you to find the strength to believe in yourself and your dreams.

To make sure that you do what you need to do to create that life.

That life that you love to wake up to.

You can live you life as an Icon.

I believe everybody has an inner Icon that wants to come out, but we keep that from happening, either through self-sabotage or because of how we are brought up.

An Icon knows who they are, what they want and how they want to do it.

They have a unique style to them, that is anchored in their authenticity.

There is just so much fake, there is a need for real and for honest.


Being who you are, while others can see you, is hard.

It is the most vulnerable thing you can do.

But not being who you are, drains you.

If it is bad, it will get you a life that you do not really want.

(speaking from experience, see the about me page)

At any point you can start to take back your life.

(Or your marketing.)

And start to share a message that you truly believe in.

Show up for yourself unapologetically.

Wherever it is you want to be seen.

If you, like most of my clients, want to finally do what you really want to do and how you want to do it, we need to talk.

Most of the people I work with want to be honest and real in their communication, in their lives.

They want to be authentic and free from the fear that holds them back.

Let me know if you want that too, cause I dig that sh*t.

I want to help you to feel strong and be successful because of who you really are, not despite of who you are.

Are you hiding?

Hello creative changemaker with a mission! 

Tell me, are you hiding?

Do you get up in the morning and consider the people that you might run into when you select what you want to wear? Would you want to dress more outgoing but you fear eyes looking at you when you pass?  

At the same time you are working on your mission, on getting your work out there and being noticed, but that isn’t doing what you like it to do, just yet?

How would dressing up the way you want to, unique and possibly in your face, help both situations? What would it take for you to dress up uniquely, be proud of who you are and where you stand, and how would that help both you and your work to be more successful?

My name is Marjolein, and I help creatives with their self-expression. While you would think that being creative means you have plenty of ideas on how to express yourself it is often more difficult for them to dress the part. No matter where a creative brain looks there are always limitations! There are limiting beliefs about what you are supposed to wear, and when you need to go straight through them in order to be who you are, as creatives will often have to, you will feel them more intensely too…  

Yet, it is the most important thing to do for you to feel more powerful. When you can be who you are under any circumstance you will feel confident, up to any task and will leave a lasting impression on others.  

What could happen when you show up confident to any presentation or situation that you are invited to? What could happen if you feel confident enough to share your deepest thoughts and stories online? What would happen if you would be strong enough to say what you feel you need to say under any circumstance? 

I know what it is like to put limitations on your own self-expression. What it is like to look around you in order to discern if what you are doing is “OK”. To only self-express within the limitations of the people around you. It means you can only show a small part of yourself. 

I also know what it is like to show up as myself. To dress as pure as I can. And with each garment that comes in my wardrobe I get closer to the real me. It means that I 

am growing more confident, that I will speak up when I feel the need to. It means I do not mind comments, the person commenting often will simply suffer by their own limitations. Besides, I mostly get compliments. 

And I have no problem with being visible online anymore. If I feel the need to share something I will. Whether that be in text, video or some of my work. When I feel the need to take the stage to share my story I will. 

It means my business grew too. Because the business of a creative individual is probably the most closely related to their own personality of any other form of business. It means that when you are strong enough to show yourself, your work will be stronger too. 

If you want to break those limiting beliefs about how you look, if you want to show up as the strong person that you are, wherever you want to be actively present, you might be the person I am looking for. I coach people that feel the need to be real and create for the public eye. People that want to develop and break down a ceiling or two in the process. People that know there is a strength to showing up as who they are on all occasions.

Stop hiding and start showing what you are made of!

Get in touch with me for a free 1:1 coaching call, to check if we are meant to work together!